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WES VIEWS / 01CREATIVE EXPERTISE

STRATEGY — DESIGN — EXPERIENCE

Six disciplines to give your brand a clear direction, a distinct presence and room to grow.

01 / 06

Brand Strategy

A distinct brand starts with a clear point of view. We define its positioning, personality and the language that makes it recognizable before shaping its identity.

EXAMPLE DELIVERABLES

Audit · positioning · brand platform · naming · tone of voice

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Identité EJ Services sur fond terre cuiteWES VIEWS / 01
02 / 06

Brand Identity

From the logo to the wider visual system, we create a coherent, flexible identity made to work across every touchpoint and outlast trends.

EXAMPLE DELIVERABLES

Logo · typography · color · visual system · brand guidelines

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Fiche de marque mtoi SophrologieWES VIEWS / 02
03 / 06

Digital Experience

We shape web experiences that extend your brand world. Art direction, user journeys and interfaces work together to make each interaction clear and memorable.

Development and integration are delivered in partnership with OAO Solutions.

EXAMPLE DELIVERABLES

Architecture · UX/UI · responsive layouts · web art direction

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Aperçu d’une interface digitaleWES VIEWS / 03
04 / 06

Content & Social

A brand also takes shape through the consistency of its voice. We create content and visual systems that retain the same character across social channels and campaigns.

EXAMPLE DELIVERABLES

Content direction · social visuals · templates · launches

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Invitation à la dégustation BLISSUWES VIEWS / 04
05 / 06

Motion & AI Creative

Motion brings another dimension to identity. We explore animation, short films and creative AI tools to bring ideas to life under a considered art direction.

EXAMPLE DELIVERABLES

Motion design · short films · animated assets · AI explorations

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WES VIEWS / 05
06 / 06

Packaging & Campaigns

From the physical product to its campaign, we build brand expressions that catch the eye and remain true to the idea behind them. Every detail serves the whole experience.

EXAMPLE DELIVERABLES

Packaging · labels · adaptations · campaign visuals

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Gamme de bouteilles BLISSU et ses déclinaisons de packagingWES VIEWS / 06
WES VIEWS / WHAT NEXT?

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